Why is there a snake on the Sixers basketball court?
Why is there a snake on the Sixers basketball court? Playing off of a famous political cartoon drawn by Benjamin Franklin, the snake is the imagery of “Join, or Die,” a rallying cry to pre-independence United States. The 76ers adopted the image as homage to Philadelphia in 2018 during the team’s playoff run as part of the “Phila Unite” marketing campaign.
Playing off of a famous political cartoon drawn by Benjamin Franklin, the snake is the imagery of “Join, or Die,” a rallying cry to pre-independence United States. The 76ers adopted the image as homage to Philadelphia in 2018 during the team’s playoff run as part of the “Phila Unite” marketing campaign.
